Auto Zürich cordially welcomes content creators to the halls of Messe Zürich during the public days.

With around 70 brands and over 80 new products, Switzerland’s largest motor show is a particularly fertile breeding ground for anyone who wants to establish themselves in the automotive sector by combining creative flair with an affinity for the industry, and who has a keen sense of target groups and trends.

Auto Zurich provides particular support to content creators who have a deep understanding of the event's audience and the objectives of its exhibitors, and who consistently demonstrate this through relevant, high-quality content.

There is a selection process developed specifically for this purpose by our partners Open Opportunities and Refluenced. Content creators can apply until 12 October. As part of this, Auto Zürich is awarding the following performance incentives:

Fifty content creators will be selected from among all applicants to receive a CCP season ticket for one person, granting free admission on all days (30 and 31 October, 10 a.m. to 9 p.m., and 1 and 2 November, 10 a.m. to 7 p.m.). By special request, the doors will open for CCP season ticket holders one hour before the official opening time at 9 a.m. so that their work can proceed without interruption.

As part of the Content Creator Pitch (CCP), 20 content creators will be selected to attend MEDIA DAY on 29 October from 9 a.m. to 2.30 p.m. This event is otherwise reserved exclusively for accredited media representatives. The CCP Premium Ticket also includes access to the exclusive pre-opening event starting at 6 p.m