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Auto Zürich cordially welcomes content creators to the halls of Messe Zürich during the public days.
With around 70 brands and over 80 new products, Switzerland’s largest motor show is a particularly fertile breeding ground for anyone who wants to establish themselves in the automotive sector by combining creative flair with an affinity for the industry, and who has a keen sense of target groups and trends.
With around 70 brands and over 80 new products, Switzerland’s largest motor show is a particularly fertile breeding ground for anyone who wants to establish themselves in the automotive sector by combining creative flair with an affinity for the industry, and who has a keen sense of target groups and trends.
Accreditation for Content Creators
Auto Zürich grants a limited number of accreditations to content creators. Applications are accepted through the form below only — we are unable to consider enquiries sent by email or direct message.
How it works
Apply by 21 October 2026. All applications received by the deadline are then assessed together and against the same criteria: your actual reach and resonance in the automotive space, and how well your work fits Auto Zürich. Your figures are verified via the platforms. Applying early confers no advantage.
You will receive a response by 30 October 2026, either way.
What we expect
An accreditation is not a ticket, it is a collaboration. We expect you to cover Auto Zürich and to credit us when you do. After the show we review what was published — and that feeds into future accreditation decisions.
What to have ready
Your active channels, figures on reach and resonance, and two or three examples of your work.
How it works
Apply by 21 October 2026. All applications received by the deadline are then assessed together and against the same criteria: your actual reach and resonance in the automotive space, and how well your work fits Auto Zürich. Your figures are verified via the platforms. Applying early confers no advantage.
You will receive a response by 30 October 2026, either way.
What we expect
An accreditation is not a ticket, it is a collaboration. We expect you to cover Auto Zürich and to credit us when you do. After the show we review what was published — and that feeds into future accreditation decisions.
What to have ready
Your active channels, figures on reach and resonance, and two or three examples of your work.
Access to Auto Zürich MEDIA DAY for Content Creator
As part of the application process described opposite, a small number of tickets for MEDIA DAY will be allocated separately.
Please understand that due to limited capacity, there are no other opportunities for content creators to gain access to MEDIA DAY outside of this selection process. Access is generally reserved for accredited media representatives.
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